8th Annual WMMB Expo Registration –
Resources to Grow Your Business!
If you're making or marketing Wisconsin cheese and other dairy products, you can't afford to miss the WMMB Expo, where you'll get a close-up look at the many WMMB programs to help you grow your business. Why attend? Here are some of the highlights:
New morning breakout sessions offered to help you customize your Expo day to match your needs and interests:
- Retail Programs: How Wisconsin Cheese promotions are set up and how you can participate
- Cheese Technology and Safety: Cheese out of refrigeration study results, update on FSMA and environmental monitoring programs
- Foodservice and Cheese Education: How WMMB promotes Wisconsin Cheese in Foodservice and how WMMB educates foodservice and retail accounts about ways to use Wisconsin Cheese
- Market Research: Learn about variety, form and size opportunities for Wisconsin Identified cheeses, ideas for creating recipes to help market your products and trends in the marketplace to stimulate new product ideas
Learn how through the use of advertising, publicity and social media WMMB is expanding consumer engagement and re-positioning consumer perceptions of Wisconsin cheese in the marketplace.
Meet one-on-one with WMMB's regional marketing managers to discuss program opportunities with retail and foodservice accounts
Learn how WMMB can provide support for your labeling, in-store demos, coupons, trade shows and advertising activities
Pick the Expo date and location that works best for you:
|Tuesday, November 12 |
Wausau, Grand Lodge
|Wednesday, November 13 |
Green Bay, Tundra Lodge
|Thursday, November 14 |
Madison, Crowne Plaza
|Grand Lodge |
805 Creske Ave.
|Tundra Lodge Resort |
865 Lombardi Ave.
Green Bay, WI
|Crowne Plaza |
4402 E. Washington Ave.
|8:30-9:30 a.m. ||Registration |
|9:30-10:00 a.m. ||WMMB Communications: Advertising, PR and Social Media |
|10:15 a.m.-10:45 p.m. ||Breakout Sessions — select one of the following: |
A. Retail Programs
B. Cheese Technology and Safety
|11:00 a.m.-11:30 p.m. ||Breakout Sessions — select one of the following: |
A. Foodservice and Cheese Education Programs
B. Market Research Results
|11:30 p.m.-12:00 p.m. ||Buffet Luncheon |
|12:15 p.m.-3:00 p.m. ||Expo |
Register online below by Friday, November 1, 2013.
For questions, please contact Cathy Hart at firstname.lastname@example.org, Katie Currier at email@example.com or Matt Mathison at firstname.lastname@example.org or call 800.373.9662.